The Angelina Effect: Turning Awareness Into Action
Blissfulicious is an all-natural skincare line that is making waves with its ability to crush the thought that natural means ineffective. We are excited to profile Founder Jael Torrez as she shares how the line came to be and where it is going.
Many of us live in fear of getting cancer. But what if you knew that you stood an 85% chance of getting it? Would you lop off body parts in an attempt to outwit the cancer? Well, as most of us recall, that’s exactly what Angelina Jolie did after testing positive for BRCA1 – the “cancer gene.” She made that difficult decision to undergo a preventative mastectomy in order to prolong her life.
After testing positive for the same cancer gene last year, Jael Torrez, has made it her mission to bring awareness to men and women of all ages of this deadly gene and what we can do to eliminate the effects of harmful chemicals in our personal care regimen.
Unable to find any face and body scrubs on the market that didn’t contain one or more of the harmful chemicals that her doctors told her to stay away from, she set out to create something on her own. And Blissfulicious was born!
She hand curated a long list of ingredients that she knew would be beneficial to her skin – lemon, lime, coconut oil, lavender, peppermint oil, cocoa powder, even coffee grounds – and went to work testing and researching in her own lab. Whatever got a passing grade from her and her doctors meant she could help other people in the same situation.
Her goal was very clear: she wanted the clinical effectiveness of expensive cosmetic actives, the healing aspect of natural ingredients, no animal testing, & every formulation was made with a conscious understanding of what our skin is: Our body’s largest organ.
One by one her testing and research came up as clear winners, and she began targeting the general population urging customers to become more informed about what they were using on their skin and the culprits that lurk in our personal care products that sometimes cause more harm than good.
This message instantly resonated with customers, with many voicing their surprise to the effectiveness of this natural product. Sales began to pick up week by week and they now have 9 different scrubs for sale on their website, as well as a men’s line and a teen’s line in the works.
What she ending up creating was not only natural – it turned out to be the best multi-tasker a woman could have. It’s a makeup remover, exfoliator, cleanser, and moisturizer – all in one jar. The coconut oil base soaks right into the skin without leaving a greasy mess as opposed to synthetic oils found in moisturizers. They like to say you will never need one drop of moisturizer after experiencing Blissfulicious.
The power is in your hands to take action with your health and be aware of what you put on your skin! Use the “Angelina Effect” to truly affect change for someone incredibly important: YOU. You owe it to yourself and those you love.
You can find Blissfulicious products at www.Blissfulicious.com