Almay’s newest ambassador Carrie Underwood shares her ideas on what beauty means to her, and why she is proud to be the newest ambassador for Almay.
On Beauty: “Beauty is about how you feel. Beauty doesn’t have to be complicated and is personal. Every woman possesses something that is absolutely gorgeous and that nobody else possesses. It is all about finding out what makes you strong and what makes you beautiful. I love women who feel beautiful for ‘what they got!’.”
Love for Almay: ”I have always loved Almays approach to makeup. It doesn’t have to be expensive or making you into someone that you are not. Confidence and being comfortable and things you can see on the outside when you feel them on the inside. The right makeup that can enhance what is already gorgeous about you can make all the difference.”
Her moto: “So simple. So me.”
In the video below, Carrie talks about what makes a woman truly beautiful and why she chose Almay:
Disclaimer: This post was sponsored by Almay. All views expressed are my own.
This month I was asked to collaborate with Refinery29 and Almay to promote the Almay Intense I-Color Collection, which was kismit, because I have been eyeing these shades for quite some time.
Almay has always been a favorite line of mine, since the products are always sensitive skin friendly, and VERY easy to use. This is a makeup line that wants to make makeup application easy, and I love them for it.
The shades that were sent to me were for blue eyes, and I was instantly impressed with the color selection. Normally I tend to stay away from brighter blues, but I instantly fell in love with the build-ability of the eyeshadows. You can take these bright colors and create a multitude of different looks. The eyeshadows are buildable, so you can go from sheer to intense with just a few strokes.
For daytime I loved the nude shades that were easy to blend, and worked well for any event. If you are trying to use the colors for everyday errands, than simply use a single application for a sheer wash of color. For a more intense work look, layer one or two applications to build the color to a more sophisticated intensity.
For nighttime, I loved that they invite you to try a deep, gorgeous royal blue. This is a color that I normally don’t recommend…but I fell in love. The blue is soft and sheer, so it looks stunning when layered on top of a black eyeliner. Perfect to up the ante on your normal smokey eye. You can’t overdue the intensity, which makes it perfect for a softer version of the bright eyeshadow color trends.
Samples of Almay Intense I-Color collection were provided by Almay.
This post is sponsored by Refinery 29